Industry guide
Franchise Financing: Buying, Opening and Expanding Franchise Units
Short answer
Franchisees commonly finance a first unit with an SBA 7(a) or bank loan plus their own cash, and equipment through equipment financing. Lenders lean on the brand's track record and the operator's experience. For SBA loans, the brand generally needs to appear on SBA's Franchise Directory, which SBA reinstated effective June 1, 2025.
Key points
- Lenders evaluate both the brand and the operator; a strong brand doesn't replace experience or equity.
- Total startup cost includes franchise fees, build-out, equipment, opening inventory and working capital, as listed in the franchise disclosure document.
- Check the brand's status on SBA's Franchise Directory before planning an SBA loan.
- Multi-unit growth is usually financed one unit at a time, as each proves its cash flow.
Franchising offers a tested system, and lenders know it. They can compare a new unit with others in the same brand, which often makes franchise loans easier to underwrite than independent start-ups. It doesn't make them automatic.
Typical capital needs
- Franchise fee and initial training costs.
- Build-out of a leased space to brand standards.
- Equipment, signage and technology specified by the franchisor.
- Opening inventory and working capital until the unit breaks even.
The franchise disclosure document required by the FTC's Franchise Rule lists estimated initial investment ranges, and it is the starting point for a lender's budget.
Common financing tools
| Need | Typical tool |
|---|---|
| First unit | SBA 7(a) or bank term loan plus owner equity |
| Equipment package | Equipment loan or lease |
| Buying an existing unit | SBA 7(a), seller note; franchisor approval of the transfer |
| Second and later units | Bank or SBA loans based on the first units' cash flow |
| The real estate | Commercial mortgage or SBA 504 |
SBA and the Franchise Directory
SBA lenders check whether a brand is eligible. SBA reinstated its Franchise Directory effective June 1, 2025, so the brand's listing status is an early question for any SBA-financed franchise. SBA's 2025 procedures also require a 10% equity injection for start-ups.
What lenders look at
The operator's industry and management experience, cash invested, personal credit, the brand's unit-level performance and closure history, the site and lease, and for multi-unit operators, how existing units perform.
Watch-outs
- Underestimating working capital for the ramp-up months.
- Franchisor-required remodels that add debt mid-term.
- Cross-default clauses linking the loan and the franchise agreement.
- Personal guarantees on the lease, the loan and often the franchise agreement itself.
Sources
- SBA: 7(a) loans
- Taft: SBA Franchise Directory reintroduced effective June 1, 2025
- FTC: Franchise Rule (franchise disclosure document)
Checked November 9, 2026. Program rules and scoring models change; the source is the authority.